Confession: I didn’t expect to like Snapchat AT ALL. It seemed like a classic 21st-century time suck, fooling around with cartoonish filters and sharing pictures doomed to disappear into the ether within a matter of hours. Its only utility seemed to be sharing naked selfies with some illusion of marginal privacy. (Which there is not, so STOP IT.) But you guys, Town & Country and Architectural Digest are on Snapchat, so it can’t all be cat selfies and tacky bathroom mirror junk shots, right?
It’s not. In fact, it’s actually kind of charming. Where Instagram has become curated and magazine-like, Snapchat feels playful and ephemeral. Your snaps by definition won’t last forever, which imbues them with a certain carefree spirit that’s awfully refreshing on social media.
Here’s what Priss & Vinegar loves about Snapping:
- I was wrong: those cartoonish filters and doodle-style captions are REALLY fun to play with, even if (as my husband points out) they are straight from a plot line on this season’s “Silicon Valley.” Snapchat doggie filter kid selfies > all other kid selfies
- Leave your fears about “overgramming” at the door because Snapchat’s interface lets users choose what to look at rather than throwing it all into a single, scrolling feed. If people aren’t feeling your flow, they can move on with a single swipe instead of quietly cursing you under their breath as they scroll endlessly.
- I LOVE using my Live Story to collage still and video images from extra-special days, like my recent trip to New York with Charlotte. Snaps in your Live Story last for 24 hours, so as you add them to your Story they become the sweetest mini home movie ever. (And because I’m still Web 1.0 at heart, I totally save them to watch again later.)
So, even if you’ve written off Snapchat, I really encourage you to give it a try. I doubt it will ever replace texting for me (that just seems like a lot of effort to say “buy milk at the store, dear”) but the spontaneity inherent to the platform brings a joyful authenticity to social media that I’m really into and I think you will be, too.